Email Marketing Analyst

Job Number: 1418

Position Title: Email Marketing Analyst

External Description:

This role supports the Email Marketing team in the execution and reporting of email marketing programs as well as drives sales across channels by ensuring email accuracy and timeliness.

Responsibilities include but are not limited to:

• Email setup and launching:
• • Collaborate with business partners to ensure all email assets are received and coded in a timely manner and with accuracy
  • Test coded emails and secure appropriate approvals. Work with teams to implement any necessary changes. 
  • Share creative and launch times to keep appropriate people informed of what emails we’ll send and when we’ll send them. 
  • Launch and check email to make sure they were sent as planned and are tracking in Omniture.
• Help implement and assume responsibility for monitoring trigger and transactional emails.  Assist with updates to trigger and transactional emails.
• Coordinate special store event mailings.
• Regularly test email acquisition efforts to ensure signups are registering correctly and updates to assets are identified and addressed.
• Provide results to internal team on email performance. 
• Run regular email reports and complete competitive analysis. 

Qualifications:

• Bachelor’s degree, preferably in Marketing or Business. 
• 0-2 years relevant eCommerce or direct to consumer experience; email experience preferred
• Understanding of quantitative metrics and analysis 
• Experience working with an email service provider 
• Strong organizational skills and attention to detail
• Team player with an ability to work in a fast-paced and changing environment
• Excellent communication (oral and written) and presentation skills

City:

State:

Community / Marketing Title: Email Marketing Analyst

Company Profile:

Talbots is a leading omni-channel specialty retailer of women's clothing, shoes and accessories. Established in 1947, the company is known for modern classic style that's both timeless and timely, fine quality craftsmanship and gracious service. At Talbots relationships are the key to our business, we hire individuals who bring new ideas to the table, understand smart risk taking and  can enhance an already thriving culture.  With a commitment to offer modern classic style for every body type, through a  full range of sizes, inclusive to every woman in your life.

EEO Employer Verbiage:

Talbots is an equal opportunity employer and welcomes applications from diverse candidates. Hiring decisions are based upon a candidate's qualifications as they relate to the requirements of the position under consideration and are made without regard to race, sex, national origin, color, age, disability, veteran status, pregnancy, sexual orientation, religion, or any other category protected by applicable law. Talbots is committed to providing reasonable accommodations for job applicants with disabilities. If you require an accommodation to perform the essential duties of the position you are seeking or to participate in the application process please contact recruiting@talbots.com. Talbots will make reasonable accommodations for otherwise qualified applicants or employees, unless such accommodations would impose an undue hardship on the operations of the Company’s business.

PositionType_Description: Full Time

Location_formattedLocationLong: Hingham, Massachusetts US